Shopify Plus Design Agency | UNCOMMON

Uncommon Shopify Plus eCommerce Agency

UN/COMMON HAS BEEN NAMED KLAVIYO’S 2026 AMERICAS PARTNER OF THE YEAR

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Rare Beauty by Selena Gomez

Lifecycle Marketing

UN/COMMON partnered with Rare Beauty by Selena Gomez on a go-to-market strategy that balanced email marketing and industry best practices with the uniqueness the brand was founded on.

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rare beauty by selena gomez

Lifecycle Marketing

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dermalogica

Lifecycle Marketing

Lacking a built-out automated flow infrastructure, Dermalogica enlisted UN/COMMON to build out new flows with a keen focus on repeat purchasers and creating brand loyalty.

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wander beauty

Redesign & Replatform

Seeking to stabilize and grow their eCommerce business, fast scaling beauty brand Wander Beauty hired UN/COMMON to replatform their d2c site from Magento to Shopify 2.0.

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Beautyblender

Redesign & Replatform

Conversion Optimization

UN/COMMON and Beautyblender joined forces to revamp the brand's eCommerce operations. Turning challenges into opportunities led to a stunning user experience and soaring conversions.

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URSA MAJOR

Conversion Optimization

The partnership between the UN/COMMON Conversion Optimization team and Ursa Major has proven to be a transformative collaboration, significantly enhancing Ursa Major's online performance.

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liquid death

Conversion Optimization

As a rapidly evolving company, Liquid Death required a partner who could keep pace with their swift developments. Our collaboration was centered on addressing these needs effectively.

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19 CRIMES

Redesign & Replatform

Conversion Optimization

Lifecycle Marketing

The partnership between UN/COMMON and 19 Crimes was a dynamic collaboration to enhance and transition the brand’s loyalty program.

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Gardencup

Redesign & Replatform

Lifecycle Marketing

Gardencup, a trailblazer in the health-conscious food sector, sought to revolutionize its digital footprint and enhance its customer experience. Through an innovative website redesign, we revamped the user interface, aligning it with the brand’s new style guidelines.

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lemon perfect

Conversion Optimization

An up and coming CPG brand reached out to UN/COMMON to improve product page performance, conversion rates, and launch a rewards program for consumer retention.

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Coffee Library

Redesign & Replatform

What if creating your coffee blend was as easy and fun as ordering a pizza? Coffee Library partnered with UN/COMMON to bring that vision to life.

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wellbel

Redesign & Replatform

Lifecycle Marketing

Wellbel teamed up with the creative experts at UN/COMMON for an eCommerce platform shift, ESP migration, refreshed brand voice, and Retention program overhaul.

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Enviromedica

Redesign & Replatform

Conversion Optimization

Lifecycle Marketing

In a sweeping transformation of Enviromedica's online presence, UN/COMMON executed a sophisticated revamp of their website and a meticulous redesign of email templates.

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Fenix

Redesign & Replatform

Lifecycle Marketing

Conversion Optimization

UN/COMMON's Redesign & Replatform and Lifecycle Marketing teams collaborated with Fenix Health Sciences to deliver a project that elevated their overall digital presence and customer engagement.

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Castleflexx

Redesign & Replatform

Conversion Optimization

CastleFlexx had the product, the credibility, and the fan base—but their old site couldn’t keep up. They came to UN/COMMON to streamline the experience.

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Vital Body

Lifecycle Marketing

Vital Body Therapeutics, a valued long-term partner, has cultivated a loyal customer base through its exceptional CBD products.

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rails clothing

Lifecycle Marketing

With a core focus on improving email marketing creative and implementing an A/B testing strategy, UN/COMMON partnered with Rails Clothing to lead the way in elevating their retention program.

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Shinesty

Lifecycle Marketing

UN/COMMON restructured their flows, refined their SMS and email targeting, and turned peak-season chaos into high-converting calm.

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M. Gemi

Lifecycle Marketing

UN/COMMON helped level up M. Gemi's retention marketing program with the launch of SMS and an expansion of tactical automated email flows.

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Huha

Lifecycle Marketing

Recognizing that they were not seeing the same consistent growth within their retention marketing efforts at the same pace as their rapidly growing business.

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Peepers

Lifecycle Marketing

Peepers partnered with UN/COMMON to maximize their retargeting efforts, drive high-intent traffic, and unlock new revenue opportunities.

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Highlights for Children

Lifecycle Marketing

Highlights for Children brought 100 years of brand trust—and needed to evolve their retention marketing for the next generation.

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Magnetic Me

Consumer Retention

UN/COMMON retention strategists transformed Magnetic Me's customer journey by optimizing flows and segmentation.

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Gerber

Consumer Retention

Gerber Childrenswear had deliverability issues and holes in their flow ecosystem.

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Area Rugs

Redesign & Replatform

Area Rugs aimed to improve their digital experience by revamping their Shopify architecture by integrating Rebuy-powered upsells and bundles.

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Scandia Home

Lifecycle Marketing

UN/COMMON and Scandia Home partnered to improve email metrics and the customer journey for this luxury home goods brand.

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Lifecycle Marketing

Converting one-time buyers into lifelong customers begins with understanding their journey. Our lifecycle marketing experts leverage data-driven insights and personalized messaging to foster meaningful connections.

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Redesign & Replatform

As one of the first Shopify Plus partners, we enhance every aspect of the user experience, from site speed to navigation.

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Conversion rate Optimization

A well-designed store is only the starting point—real growth occurs when every interaction is optimized for maximum impact.

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BRANDING & CREATIVE

Your brand is more than just its appearance; it forms the basis of how customers connect with you.

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Follow the consumer

As the complete digital agency, we focus on the complete consumer lifecycle.

Our Framework

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